Greetings, all. A lot of our staff is off because of Easter, which is great. Happy Easter, everyone. We just don’t have a ton of blog writing time today because we’re covering the tasks that our holiday-observing colleagues normally take care of. Who are we kidding? Turns out, things have become shockingly productive around here…
Sup. Y’all know that we’re tied into WEB20 Ranker, right? They’re now offering free Agency Results Calls for agency owners or managers who are trying to drive results for their clients. This offer’s on table for anyone dealing with inconsistent GBP performance or spotty maps rankings. You can take advantage of it if you’re just…
Hi, everyone. There really, really isn’t enough time to write a detailed newsletter today, so we only plan to cover the biggest SEO topic of the week. Google’s March 2025 core update concluded yesterday after running for two weeks. This was the first core update of the year. Google helpfully described it as a “regular…
Hello, readers and subscribers. Count yourselves lucky if you missed out on Instagram’s recommendation algorithms going haywire two days ago after a complete moral collapse. Not all of us were so fortunate. Instagram Reels feeds were suddenly filled with the worst content imaginable on February 26. You can watch this video explanation if you want…
Hey! Sorry we missed you last week. Things get crazy around here when Google steps on a rake. If you’re not in the know, Google culled millions of reviews on Thursday of last week. These were primarily genuine, five star, not-even-debatably-fake reviews. We’re hoping that many of you didn’t need to deal with attentive clients…
Hey folks. A bunch of marketing-adjacent businesses and tech are experiencing successive shake-ups these days. We’re about to take a look at one such case and begin with the fact that a Chinese ChatGPT knockoff took Nvidia out of world’s-most-valuable-company contention since our last blog post. Nvidia doesn’t sell oil, phones, ads, or a continuous…
Greetings. You guys having a good week? We are. We’re not doing as well as Ross Ulbricht or the folks selling TikTok-ready smartphones on eBay, but we’re definitely in better shape than the Angelenos who’ve been seeing fire tornadoes through their windows and waking up to yards full of ash. Since we already mentioned TikTok,…
Happy Friday, everybody. An absentminded click during last night’s blog post research clued us in to the fact that English drill rappers exist. We stumbled upon GBP, a new, not safe for work song by 21 Savage and Central Cee (someone whose fame in Britain was assured to us by both ChatGPT and Claude). Spoiler…
We made it. It’s 2025. We just started the wild ride that will last until the end of this year’s December. The United States is two days into its coldest January in over a decade, the U.S. Treasury Department will continue its quest to purchase a million bitcoin, and, as of Wednesday, all of us…
Hello again. We’re back. We’re going to try sending this newsletter out on Tuesdays from now on because we couldn’t find a way to make Fridays work. Merry Christmas. Too much has happened this year to catch up on all of it. The wall of a plane fell off, a combination IHOP-Applebees was announced, the…
Greetings, everybody. We hope you’re staying cool out there. Earth’s hottest day on record was Monday (edging out the previous all-time high that was established on Sunday), but this newsletter isn’t taking some kind of global warming stance. A Belgian tourist in Death Valley made the regrettable decision to flick a flip flop off his…
Greetings, y’all. It’s been a tumultuous week for the internet. Between Microsoft quiet-quitting on the world economy and a data breach that contains close to 100% of AT&T’s 21st century customers (and the people those customers called, emailed, and texted), the fact that Disney got hacked by a group of militant, anti-AI furries is barely…
What’s up, everybody? If you’re in the United States, we hope you had a great 4th of July last week. If you live anywhere else: sorry. That must be terrible. Solutions do exist though. We want to begin this newsletter by telling you about some GeoGrid features that are not new but may still surprise…
Hi, Vikings and other internet users. Our busy Friday trend continues. We used to have a few hours set aside to research and write this newsletter, but more and more tasks have crept into that time slot over the past year or so. We’ve kicked around the idea of changing the day of the week…
Hello, everybody. Did you see the news story about the Just Stop Oil dumbasses who vandalized Stonehenge with orange paint? It’s true that Britain is the birthplace of the industrial revolution (which many of that island’s natives do not require much prompting to mention), but we very much doubt that Celtic crowds used to gather…
Hey, everyone. There’s lots of news this week. The NWS issued its first ever warning for DVD-sized hail in Texas a few days ago. Grapefruits were used for comparison on rare occasions in the past. We don’t normally feature the weather in this newsletter, but we thought it was worth mentioning the fact that citrus…
Greetings, newsletter readers. Sorry we missed you last week. This email regrettably but necessarily suffers on our busiest days. We mostly planned to complain about the absence of Google Maps and Google Business Profile during the I/O 2024 keynote. It was token-this and token-that from speaker after speaker. Sure– the new Gemini 1.5 model has…
Hey folks. We hope all of you are doing what you can to stay safe while the sun hurls tons of modernity-wrecking space rays toward the earth. One of our European colleagues lost his internet connection for ~10 minutes this morning. We knew we couldn’t take any chances after that, so we spent the following…
Hey folks. We had to completely rewrite this newsletter because of new information that got published just before we sent it out. The original version focused on Google’s March 2024 core update, mainly discussing the fact that it was still rolling out and therefore the “biggest algorithm update in the history of Google.” We have…
Hello, everyone. We need to speed run today’s newsletter. We got off to a late start. Let us explain We use Online Alarm Clock and Kuku Klok on the days we cannot afford the luxury of hitting snooze a few times before getting out of bed. They’re internet-based alarms that you can set for any…
